Many of you would agree that marketing management is a multifaceted concept. It deals with several areas of marketing and is concerned with choosing the target market carefully along and satisfying the needs of customers. All this is made possible by drafting a strategy for promoting and distributing the products and services offered by a business in an effective and planned manner.
After the announcement made by University Grants Commission (UGC) regarding the minimum CGPA requirement of 3.26 on a scale of 4 to run distance education and online courses, the universities offering distance education courses are in a fix.
Affected by the move made by the UGC, several universities approached the Higher Education Department asking for the relaxation of norms. Considering the plight of affected universities, the Higher Education Department has urged UGC to relax norms so as to make it possible for state universities to run distance education and online courses. It also directed the affected seven universities to make separate representations to UGC as well.
Why Indian Universities are not making a Place in Top 100 Universities Around The World?
Our country, India, has a vast heritage since thousands of years. It has an incredible scholarly history that has given literacy a new level in India. Thousands of Indian minds are hired by various prestigious international organizations and firms every year. And it shows that how much people rely on Indian intelligence worldwide. However, in spite of the glorious history in educational sector, India could not get into the list of top 100 universities of the world. The recently done survey of times says that Indian universities are found nowhere in the 100 most prestigious colleges globally. Times Higher Education conducted this survey and listed the “top 100 most prestigious global universities in the latest” and none of the Indian universities could make it to the rundown.
The Future of Distance Learning in India
Distance learning these days, is a feasible option for individuals from all walks of life who at some or the other point in their life desire to get an education. In this digital age, where the entire ecosystem is on the internet with the advancement of technology the benefits enter in every industry. Education through distance mode has always been popular for those who want to upgrade their knowledge and skills timely.
Humanity And Education in Today’s Era.
We are in the assurance that the loss of current world is education and the person who educates people because of the insufficiency in the training routines or the strategies that are not reacting to the needs of the age. The current period is brimming with discussions one of the greatest is related with training. While Southeast side of the equator falls back to the essential instruction techniques and frameworks, the other side of the equator faces another disadvantage of leaving from all inclusive qualities with the battle of reacting the needs of present day time. All these current issues are thinking from erroneously translating the needs of century.
Government universities Offering Distance Education.
Annamalai University started dealing in Distance education in the year 1979, and holds the recognition by the University Grants Commission. It offers around 500 courses through distance mode and gets maximum number of admissions in the country. It has a very strong and sound base of infrastructure, human resources in teaching and non-teaching areas and the instructional set up in academics and computer related areas. This university was the first to start the post graduate degree programs in India, in Applied Psychology, Physics, Chemistry, Zoology, Botany, Bioinformatics and Law through Distance Education mode. Besides the pure academic courses, the university has also a large share in terms of vocational and professional programs. The most important feature of ANNAMALAI University is the ‘A’ grade award by National Assessment and Accreditation Council (NAAC).
10 Marketing Strategies Required in Business
Marketing plays a critical part in any business, however, it is very conceivable to do it without spending a considerable measure of money. The best possible marketing techniques help in expanding brand awareness, driving more activity to your site, and expanding your customer base. Having the best and most imaginative product is not enough to direct individuals to your site. It takes a properly organized procedure to satisfactorily propel your administrations. Organizations need to watch out for the prerequisites and goals of their customers, a gathering that is different and separated. To stay active, you ought to be noticeable in the lot, and that is no simple achievement. Here are a few techniques that work adequately in marketing of your business.
Distance Education: Emergence and Trends
After independence, India had gained colossal ground in the field of education, which was, however, basically quantitative in nature. In prior days, teaching was accessible just to the elites in the public arena, and a huge greater part of poor and under-estimated individuals stayed unskilled. Political contemplations have a vital part in the development of advanced education, particularly at the state level. The state government experienced enormous weight from the general population to build up more universities and colleges. In a vote based society, even the solid governments think that it is extremely hard to oppose such pressures and are propelled to succumb to the same. These contemplations have prompted quick extension of advanced education in our nation, which thusly, have antagonistic effect upon its quality. Hence, keeping in mind the end goal to guarantee access and training of a sensibly decent quality, we must think about some option framework fit for supplementing the part of ordinary framework, and Distance Education is one of such options in today’s India.
Sikkim Manipal University
Sikkim Manipal University is a co-educational, public-private, funded university situated in Gangtok, Sikkim. Sikkim Manipal University was founded in the year 1995 and is recognized to be the first P3 educational and health care initiative in the Sikkim region. The University was established under the Sikkim Manipal University of Health, Medical and Technological Sciences Act (Act No. 10 of 1995). Sikkim Manipal University owns two campuses; one is the Medical Campus and the other one is the Technical Campus. The University is one of the most recognized private universities in India and is preferred by several students from various parts of the country. University Grants Commission has recognized Sikkim Manipal University under Section 2(f) of the UGC Act. So, the University is approved by the Government of India.
GST Impact on Distance Learning Higher Education
The importance of education in India can’t be underestimated due to the majority of the population below 25 years of age. Due to the large base of population and poverty Education should be easily available at less cost but because of implementation of GST (Goods and Service Tax) the regular higher education has been made costly and the same impact is replicating in Distance Education.