Scope and Future of Data Analytics in India

Data Analytics

The Big Data Analytics sector as we see it today is poised for a great career scope in India in the next coming 20 years and it may witness an exponential growth in the frontier of IT industry.

In a study published by Accenture, it has been revealed that 79% of enterprise executives say that companies who don’t embrace Big Data are at major risk to lose market strength and may face extinction. read more

How to Create a Positive Impression at the Workplace?

Impression

Is it that you want to leave no chance to impress your boss?

And, do you want to build a cordial relation with coworkers?

Yes, you do want to be a shining star in the workplace. You might wonder if it is actually possible. A few behavioral changes and some basic etiquette will go a long way in leaving an indelible mark amongst your fellow workers. read more

Reaching Consumers with Digital Marketing

Digital Marketing

Gone are the days when businesses wanting to advertise their products or services had to look for advertisement slots in televisions or newspapers. In changing times, digital marketing has gained edge over traditional methods of advertisement and marketing. Today, it has become imperative for businesses of all kinds- small or big to maintain their digital presence. In order to reach to potential audience, every business needs a distinctive presence on the internet these days. As a result, the need for Digital Marketing arises in order to carry out brand awareness campaigns, generate leads and increase their sales. read more

7 Mistakes Managers Make That Causes Good Employees to Quit

Managers, Mistakes, Employees

Managers are made to perform the most critical task of leading people within an organization. The question, however, is that how many of them are equipped with the fundamental training of managing the people. Just because the managers lack empathy and a proper attitude towards employees, the organizations fail miserably in retaining their most valued employees. You must already know that employees seldom leave their companies, they leave their bosses. read more

The 7 Ps of Marketing

7 Ps of Marketing

The 7 Ps of marketing refer to a set of recognized marketing tactics that can be used for the evaluation and re-evaluation of activities carried out by a business with the end objective of satisfying the customers. Depending on the external and internal marketing environment of a business, the 7 P’s can be controlled and combined in different ways to develop a ‘marketing mix’ formula that yields effective results in satisfying the customers and increasing the sales of a business. read more

How Can Big Data Help Your Organisation Outperform Your Peers?

Big Data

The term Big data refers to storage, management and analysis of large sets of data- both structured and unstructured. Owing to the huge size of data sets, it is no longer feasible for companies to manage their data using traditional data analysis tools.

Investment in Big Data methods has become crucial for organizations in today’s time as it offers them a lot of potential benefits by helping them in making effective decision making, thereby, enhancing their efficiency along with their overall financial position. read more

The Use of EdTech in Keeping the Learners Active and Motivated

Use of EdTech

In today’s time, technology is at the forefront of everything that is being done-from something very small to something that is really big. The use of technology and the impact it creates can very well be seen in our day-to-day lives. Talking about the education industry, the use of technology is pertinent as it makes learning fun, quicker and engaging. Besides, it motivates the people of all age groups to become active learners. read more

5 Biggest Project Management Trends Shaping 2018

Project Management

Like every other year, 2018 is no different. There are major series of changes taking place in the business world along with some really big project management trends shaping 2018. These trends are as listed below:

1. Wide Demographics and Enhanced Diversity

Many would agree that there was not much workforce diversity found in the project management sector until recent times. The things are, however, changing big time with this sector of business adopting change and showing a great deal of interest in deploying more diverse workforce. This has led to the creation of inclusive and open workplaces that are highly sought after by employees. Thus, the realm of project management is no longer limited to narrow demographics. read more

Why Shouldn’t You Consider Age as Criteria in Learning?

age, learning

There are many who believe that age limits our learning abilities. In fact, they see age as one of the main criteria in Learning. Well, it’s time to bust some myths about learning and one of the greatest myths about learning indeed is that age can restrict our ability to learn new things, diversify our skillset and expand our horizons. And, if you were to believe experts, you would want to continue the process of your learning until the last day of your life. read more