The term Big data refers to storage, management and analysis of large sets of data- both structured and unstructured. Owing to the huge size of data sets, it is no longer feasible for companies to manage their data using traditional data analysis tools.
Investment in Big Data methods has become crucial for organizations in today’s time as it offers them a lot of potential benefits by helping them in making effective decision making, thereby, enhancing their efficiency along with their overall financial position.
